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# What is a marketplace?

![Page cover](/files/it2dideOkm97Jdzn4W8l)

### 🛍️ What is a marketplace?

![](/files/f7b9e647fef492c9fed594ee7a7c83bfd7f99d81)

A marketplace is a platform where many sellers offer products or services to one customer base. The platform supports discovery, traffic, and checkout flow.

Unlike a single-brand store, a marketplace usually does not own all inventory. Sellers manage their listings while the platform supports visibility and transactions.

### ✅ Key points

* Multi-vendor structure.
* Shared customer traffic.
* Platform fee or sales commission.


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